Demand For Licensed Stationery Still Going Strong
There is a sustained demand for stationery featuring licensed characters of popular TV shows, cartoons, movies and even mobile games. In 2011, a total of 37 licensed franchises made sales of at least US $100M In Notth America. Disney Princess comes in at number one on the list of best-selling licensed entertaionment character merchandises, topping Star Wars and Sesame Street, and in the battle of the superheroes, Spider-Man beats out Batman. New to the list are the mobile game characters from Angry Birds, which ranked 18th with sale of US$250m in North
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